SMX SMM Social Media Marketing Conference - December 2011

SMX SMM Social Media Marketing Conference - December 2011
Contents:

1. Best Practices & Tools To Maximize Your Social Media Efforts

Moderator: Chris Sherman, Search Engine Land

Speakers:
John Carcutt, Advance Internet
Ty Downing, SayItSocial
Courtney Seiter, Raven Internet Marketing
Lisa Williams, MEDIA forte marketing

2. Free Facebook Tactics to Drive Traffic & Conversions


Moderator: Matt McGee, Search Engine Land

Speakers:
Drew Conrad, Zagg
Arnie Kuenn, Vertical Measures
Kevin Scholl, Red Roof Inn

3. Successful Targeting Strategies For Facebook Ad Campaigns

Moderator: Pamela Parker, Search Engine Land

Speakers:
Addie Conner, SocialCode
Matt Lawson, Marin Software
Marty Weintraub, aimClear

4. Boosting Business With Twitter Marketing

Moderator: Elisabeth Osmeloski, Search Engine Land

Speakers:
Mathew Guiver, e-storm International
Kurt Krejny, Fathom
James Zolman, Quality Scores

5. Google+ & Google +1 – What Every Marketer Needs To Know

Moderator: Danny Sullivan, Search Engine Land
Speakers:
Martin Beck, Los Angeles Times
Janet Miller, Search Mojo
Tim Moore, CrushIQ

6. Keynote Roundtable: Real Social Media Stories From The Field


Moderator: Danny Sullivan, Search Engine Land

Speakers:
Martin Beck, Los Angeles Times
Drew Conrad, Zagg
Jean Scheidnes, Neiman Marcus

7.Marketing Campaigns Gone Viral!

Moderator: Elisabeth Osmeloski, Search Engine Land

Speakers:
Alison Dempsey, Parenting / Bonnier Corp.
Jordan Koene, eBay.com
Chris Schreiber, Sharethrough

8. SoLoMo: Social, Local & Mobile – A Crossroads Of Opportunity


Moderator: Matt McGee, Search Engine Land

Speakers:
Bryson Meunier, Resolution Media
Matt Siltala, Dream Systems Media
Jed Williams, BIA/Kelsey

9. Measuring Social Media ROI


Moderator: Chris Sherman, Search Engine Land

Speakers:
Allison Hartsoe, Semphonic
Merry Morud, aimClear
Adam Ware, SwellPath
Jill Whalen, High Rankings